Kate Croll, Founding Director, Cultural Partnerships Australia, gives an impassioned presentation on the power of cultural exchange to assist in the understanding of souls, rituals and celebrations. Croll discusses some of the highlight projects she has initiated between Australia and China, and offers advice on engaging corporate support for the arts.

Special thanks goes to Will McCallum from Asialink, University of Melbourne for the production of this video.

For the Youku (优酷) embedded version, please click here.